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As you learnt from here a little over a month ago, PUMA will be Palmeiras’ provider of sporting equipment as of 2019. The contract runs over three years and was officially announced today. Between fixed and royalty-based revenues, Palmeiras expect to receive an approximate R$ 25 million (US$ 7,5 million) yearly from the deal, which is a 25% increase compared to the current Adidas partnership.
In addition to increased revenues, a few other aspects of the PUMA partnership stand out, such as:
# Kits ready available during the Brazilian pre-season (not as now, only at the start of the Brazilian championship in mid-April);
# Palmeiras the only Brazilian club sponsored by PUMA during the length of the contract;
# A “Team Palmeiras” set up at PUMA, attending exclusively to the club’s needs;
# Palmeiras gear available at PUMA stores worldwide.
A big, hearty welcome to PUMA. Rest assured you will never encounter a more faithful consumer than the Palmeiras supporter. Treat us right, and you’re in for quite a ride!
Scoppia che la vittoria è nostra!
“Palmeiras gear available at PUMA stores worldwide” – YAY!
I’m really afraid of having to go to the gym just to fit in one of those skinny jerseys. Happy on the deal for Palmeiras, but a bit sad for losing Adidas. I really like their jerseys. Nevertheless, congrats to Palmeiras and Puma for the deal.
Idem. But I truly believe the change is good, especially if we get Palmeiras jerseys in PUMA stores all around the world. Time will tell.
Cheers, volte sempre Bruno!